Lipton Brisk 2011

Marketing and Creative Strategy, as well as development of creative guidelines for 2011 re-launch campaign.

http://apps.facebook.com/briskstories/

http://www.youtube.com/watch?v=ZViEmNeBVEw

http://www.youtube.com/watch?v=_eUZ0-_6LqY

http://www.psfk.com/2010/12/liptons-massive-stickybits-murals.html

Zync from American Express

• Zync/MTV TJ Partnership Overview
• Zync/MTV TJ Hub on Facebook
• Zync/MTV TJ Hub on MTV.com
• Zync/Spin 25 Concert Series

Communications/Partnership Strategy & development of creative guidelines for launch of Gen Y-targeted charge card.

MoMA Mobile Membership Marketing

http://www.mobilemarketer.com/cms/news/advertising/6673.html

Communications & Creative Strategy for mass membership initiative